I use the same foundational model whenever I am launching a new business, which is called GIMSFORT.

GIMSFORT stands for:

  • Growth
  • Innovation
  • Marketing
  • Sales
  • Finance
  • Optimisation
  • Raving Fans
  • Trust

I came up with this model after years of launching businesses, and have made a recording explaining how the model works, step by step.

If you’re starting a new venture or trying to grow an existing one, you can download the audio file¬†below…